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antitrust.dot

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Pre-order — be first in line

from $345 + $245/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

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Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

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You bring the SMD — we handle the registrar submission during the priority window.

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I don't have TMCH/SMD yet

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Frequently asked questions about antitrust.dot

When is broader .PAY public registration expected when choosing trust.pay?

Broader .PAY access is tied to the post-LRP period around February 2027, subject to registry and registrar confirmation. If you do not have a trademark, use domain.pay to pre-order a first-day attempt: https://domain.pay/register.

Does Amazon operate the .PAY registry behind antitrust.dot?

Yes — .PAY, and therefore antitrust.dot, is operated by Amazon Registry Services, which sets the policies that classify labels as premium, reserved, or blocked. domain.pay is the registrar surface where you check and register antitrust.dot. See live status for antitrust.dot at https://domain.pay/domains.

What are the current .PAY launch dates in 2026 and 2027 for online checkout?

Current ICANN dates: .PAY Sunrise is April 13–July 20, 2026; LRP1 is July 20, 2026–February 1, 2027; Trademark Claims is February 1–May 2, 2027. For registration or pre-order action, use domain.pay: https://domain.pay/register.

Why is antitrust.dot listed as reserved?

Reserved means the registry has withheld antitrust.dot from general registration — it isn't taken by a third party, but Amazon Registry Services has set it aside under its naming policy. Reserved labels sometimes get released later, so registry status can change — re-check antitrust.dot periodically. Start a lookup at https://domain.pay/domains.

Does .PAY automatically improve SEO rankings for digital wallets?

.PAY is a branding and relevance signal, not an automatic SEO ranking boost. Use it when it improves payment-page clarity and user trust, then follow normal SEO practices. Start by securing or pre-ordering the domain at domain.pay: https://domain.pay/register.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.