domain.dot

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advertising.dot

Premium · Available

Open to everyone

Pre-order — be first in line

from $2,800 + $2,800/yr renewal

Pre-pay to reserve a first-day registration attempt. We attempt to register on the first day of broader availability — projected around February–March 2027.

Pre-order now

Not guaranteed. 100% credit toward another domain (or 80% cash refund) if unsuccessful.

Own a registered trademark? Fast-track today

Register inside the .DOT priority window instead of waiting. Premium retail fees still apply on premium names.

I have a TMCH SMD file

from $3,000 + $2,800/yr renewal

You bring the SMD — we handle the registrar submission during the priority window.

Continue with my SMD

I don't have TMCH/SMD yet

from $5,300 + $2,800/yr renewal

Full priority package — lawyer-supported TMCH submission, SMD issuance, registrar handling.

Continue with full priority

Frequently asked questions about advertising.dot

Would trust.pay work as a payment brand?

trust.pay may be a useful .PAY direction if it matches your brand and payment journey, but availability is not guaranteed. Check and pre-order through domain.pay: https://domain.pay/domains. Prefer simple labels that customers can remember and trust.

Which path is faster for getting advertising.dot: pre-order or priority?

For advertising.dot, trademark-priority registration via a TMCH SMD file can secure the name earliest if you hold a matching registered mark, while a first-day pre-order is the route otherwise. Pre-orders are refundable if the attempt fails. domain.pay supports both; compare at https://domain.pay/register.

Should a remittance app protect its exact brand in .PAY for a remittance app?

If your brand accepts payments, registering the exact .PAY label can be a practical defensive step. Use domain.pay to check and start the priority or pre-order path: https://domain.pay/register. Also keep trademark monitoring and security controls in place.

Does advertising.dot cost the same as a typical .com?

Pricing for advertising.dot reflects the .PAY namespace rather than the commodity .com market, with a standard pre-order of $100 through domain.pay. Trademark-priority registration is also available. See current figures on /pricing before you commit.

Is registering .PAY a replacement for trademark monitoring for a regional bank?

No. Registering .PAY is not a replacement for trademark monitoring, takedowns or fraud controls. It can still reduce customer confusion around your official payment destination. Start by checking key names through domain.pay: https://domain.pay/register.

Availability is checked live and re-verified before payment. Pre-orders are first-day registration attempts — registration is not guaranteed; 100% credit toward another domain (or 80% cash refund) if unsuccessful.